The Art of Storytelling for Human Resource Professionals: How You can Elevate Your Influence and Impact!

Marcia Zidle
Instructor:
Marcia Zidle 
Monday
July 28 2025
04:00 PM PDT | 07:00 PM EDT
Duration: 60 Minutes
Webinar ID: 75675

More Trainings by this Expert

Price Details
Live Webinar
$149 One Attendee
$299 Corporate Live
Recorded Webinar
$199 One Attendee
$399 Corporate Recorded
Combo Offers
Live + Recorded
$299 $348 Live + Recorded
Corporate (Live + Recorded)
$599 $698 Corporate
(Live + Recorded)

Live: One Dial-in One Attendee

Corporate Live: Any number of participants

Recorded: Access recorded version, only for one participant unlimited viewing for 6 months ( Access information will be emailed 24 hours after the completion of live webinar)

Corporate Recorded: Access recorded version, Any number of participants unlimited viewing for 6 months ( Access information will be emailed 24 hours after the completion of live webinar)

Overview:

As Human Resource professionals, you constantly communicate, explain policies, deliver training, and champion company culture.

Whether you're launching a new initiative, advocating organizational change, promoting leadership development, or improving employee engagement, the way you frame your message can make all the difference.

But have you considered this: Are your HR messages getting heard - or ignored? In today's workplace, attention is short, and connection matters more than ever.

Therefore, HR professionals must do more than share policies or information or facts and figures. They must connect, inspire, and lead to action. Whether you're communicating a change initiative, rolling out a new benefits program, or shaping company culture, by embracing the art of storytelling, you will bring your HR strategies to life as well as increase the impact and influence you and your team will have.

In this webinar, specifically design for HR professionals, you will learn how to craft compelling narratives that drive engagement, foster trust, and bring clarity to complex HR initiatives. You'll explore real-world examples, learn a proven storytelling framework, and get access to tools that you can start using right away. You will also learn how to turn employee data, experiences, and even challenges into meaningful stories that will ensure your message first is heard, then resonates with the intended audience and finally inspires action.

By unlocking the power of storytelling, you will not only add to your HR toolkit an essential tool for today's changing workplace but, most importantly, elevate your voice as a strategic HR leader.

Why should you Attend: In today's fast-paced and constantly evolving workplace, Human Resource professionals are expected to be more than just policy experts or compliance leaders they're also culture shapers, change agents, and strategic communicators.

However, in a world where information is constant, and attention is fleeting, storytelling has emerged as one of the most powerful tools in a Human Resource professional's toolkit. Why? Because facts alone don't inspire people. Data doesn't spark transformation. Stories do! They humanize data. They encourage action. And most importantly, they stick.

Realize the art of storytelling is more than just spinning yarns; it's about forging connections, inspiring positive change, and breathing life into your HR initiatives. They can inform and illustrate the organization's mission making policies, programs, and practices resonate with employees on a deeply personal level. This approach enriches the employee's experience and amplifies HR's impact across the organization, fostering a more engaged, motivated, and unified workforce.

Examples how storytelling can enhance the success of your:

  • Onboarding: Helps new employees understand and connect with the company's mission, culture, values
  • Employee Engagement: Creates a sense of belonging and more meaningful connections within the organization
  • Professional Development: Drives emotional engagement, learns real-world lessons, enhances memory retention
  • Recruitment & Branding: Attracts better candidates by sharing authentic stories about who you are and what you do
  • Change Management: Eases the normal resistances to transitions and helps explain the reasons for organizational change

In this webinar attendees will explore the principles and power of storytelling in an HR context. They'll discover how to turn HR strategies into meaningful narratives that resonate with employees and leaders at every level of the organization.

Areas Covered in the Session: This highly interactive webinar is beneficial for Human Resources professionals who wants to improve their speaking and storytelling skills so that they can be more effective leaders and influencers. These 7 objectives will be covered.
  • Learn the 3 S's or building blocks of an effective storytelling that will give the maximum impact
  • Review real-world examples of storytelling in action: onboarding, change management, talent acquisition
  • Analyze the five key elements of a good story that quickly grabs the attention and engagement of your audience
  • Examine 7 tips to enhance your storytelling style, to lessen your nervousness, as well as build your self-confidence
  • Discover how storytelling enhances employee engagement and trust as well as decision makers' attention and support
  • Apply practical steps to translate "mind-numbing" data into a compelling narrative that engages and leads to action
  • Learn a fundamental storytelling framework that guides the plot or flow of events leading to a memorable conclusion or resolution

Who Will Benefit:
  • VP of Human Resources
  • Chief Learning Officer
  • Human Resource Professionals
  • Recruiters
  • Leadership Trainers
  • Learning and Development Specialists
  • Change Agents and Others Who Want To Develop Their Story Telling Capabilities


Speaker Profile
Marcia Zidle is a board-certified executive coach, business management consultant and keynote speaker, who helps organizations to leverage their leadership and human capital assets.

She has 25 years of management, business consulting and international experience in a variety of industries including health care, financial services, oil and gas, manufacturing, insurance, pharmaceuticals, hospitality, government and nonprofits.

She brings an expertise in strategy and alignment; social and emotional intelligence; executive and team leadership; employee engagement and innovation; personal and organization change management.

She has been selected one of LinkedIn Profinder’s top coaches for the past 5 years.


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